SM Cinema Iloilo brings in the best cinema experience for Ilonggos

Moviegoers are up for a treat as SM Cinema Iloilo opens with the newest features that offer the ultimate in movie viewing experience.

Watching a movie will be an experience like never before as the new cinemas are equipped with very spacious interior, super-soft, deep cushioned foam, Opus gliding seats by Ferco with wide legroom on each row of cinema seats.

Ilonggos can now enjoy a total cinematic experience with the advance digital projection and phenomenal sound from Dolby-enabled, state of the art digital cinemas.


Cinema 1 and 2 each has 117 seats and a screen size of 8.6-meter width by 3.6-meter height that provides convenience with the right amount of distance of watching movies in the big screen.


On the other hand, Cinema 3 has 299 seats and is equipped with a bigger cinema screen format, introducing the “Large Screen Format.”  Its super-sized screen is almost 30% larger than the regular cinema screen size. This format uses the Christie 6P laser projection system that produces the brightest images with 80% illumination and offers the best 3D platform that accurately reproduces the colors of the actual movie set, developing the most immersive cinema experience.


The SM Large Screen Cinema also proudly uses the DOLBY ATMOS Sound System and the top-of-the-line Christie Vive Speakers, its audience fully immersed in surround-sound technology.


The Cinema Lobby is at its modern industrial look, adorned creatively with photo murals for young and fresh photo backgrounds. The Snack Time popcorn is back, known for its signature fresh popcorn customers can enjoy while watching the movies.

Also to watch out for is the opening of the two Director’s Club Cinemas that offer extraordinary cinema comfort with its plush leather seats, in-house butler service, and an exclusive food just for its guests.


But there’s more! IMAX is also set to open soon with state-of-the-art features that will further elevate the excitement of going to the movies. SM Cinema Iloilo is the first-ever SM Cinema that will have an IMAX with Laser.


With IMAX Laser, the moviegoers’ cinematic experience will have a heightened level of realism that makes you forget you are watching a movie.


IMAX will offer an Immersive Experience, designed to fill one’s field of vision. The screen is several times larger than a standard theatre screen and is slightly curved with seats angled, allowing audience to have an unobstructed view of the movie screening.


Heart pounding audio. Pitch perfect tuning. Perfectly tuned sound, every time. Awe-Inspiring Images. Dual Projection. Unparalleled brightness and brilliant clarity. Experience all these at SM Cinema Iloilo.