GCash has once again solidified its position as the no.1 mobile wallet app in the Philippines as it received two distinctions in the recent The Asian Banker’s Excellence in Retail Financial Services International Awards 2021 (TAB Awards).
This year, GCash is the only e-wallet app in the Philippines that was given accolades by the prestigious awards program.
The award-giving body recognized GCash for having the “Best Financial Inclusion Initiative/Application” for its Social Amelioration Program (Distribution), which was implemented in cooperation with the Philippine Government and the Department of Social Welfare and Development, during the pandemic. Likewise, the mobile wallet app was also awarded the “Best Digital Brand Campaign” for its innovative #FightCOVID19 program aimed at educating various stakeholders on health and safety measures, as well as providing the GCashforGood platform to aid undeserved affected communities nationwide.“I am truly proud of the entire GCash family and all the men and women behind this trailblazing brand! These awards are a fitting testament to the passion and dedication of all my colleagues as we all work tirelessly towards promoting financial inclusion for all,” said Martha Sazon, GCash President and Chief Executive Officer.
During the awarding ceremony, Winsley Bangit, Chief Customer Officer of GCash, received the recognition during a live online event of The Asian Banker’s Excellence in Retail Financial Services International Awards 2021.
For the last two decades, The Asian Banker has been the industry-defining body in recognizing players that demonstrate exceptional excellence in retail financial services in the Asia Pacific, the Middle East, and Africa. It is one of the most prestigious and rigorous awards programs for consumer financial services in the world. This year marks its 20th anniversary. Despite the disruption of the COVID-19, the jury received over 490 submissions from more than 280 banks and non-bank retail financial services players in more than 24 markets across the three regions.
To know more about GCash, visit https://www.gcash.com/.